Ok, so full disclosure – I have been a VA for three months. These are not the tips and tricks of years of experience. These are what worked for me – four clients in the first two months (and two of those clients were in the first two weeks!).
This one seems obvious, but might be the hardest. Don’t overthink it – get started as soon as you can! Do not wait for the perfect logo/ business name or website. I agonized over my business name and logo, but apart from it looking nice on some forms, I rarely think about them. In the end, I spent $60 on a logo package from Looka and it works great for me. It’s good to have a strong brand, you just don’t need it to get started. If you are anything like me, you like things to be perfect. It can be. However, it doesn’t have to be for you to be the best VA.
Maybe this contradicts my first tip, but here it is anyway! Start a Facebook page – it’s free, it’s quick to set up and potential clients can find you straight away. If you haven’t decided on a logo, just use your name (and Unsplash is fantastic for beautiful stock photos you could use on your page cover photo). You can list your services, your prices and start building reviews.
This should probably be at the top. This is the number one thing that worked for me. Get yourself a cheerleader (or two!) One of my friends is an accountant (a story for another time, but I became a VA because of her), and I had done some LinkedIn management for her. If anyone posts in a women’s entrepreneur group that we are both in asking for a VA, she recommends me. Not just that – she waxes lyrical about how amazing I am! Even better if your cheerleader is in the niche you want to work in (I am still working on finding my niche, so more on that another time). The wonderful thing about it is, that since I started getting clients, I now cheerlead for other VA’s (share the love – it’s the only way :-).
Lastly, put yourself forward for things. When job opportunities come up, go for them. I got the first client I went for. I’ll admit, I went against advice and put my hourly rate low. It was my first client, it was working with a platform I was the least familiar with (Pinterest), and I knew it would be a steep learning curve. I wanted to find my feet and get confident. I got that first client in my first week. Then I got an inquiry through my Facebook page (see why that was my second tip?!) By then, a week had gone by (a long time in the VA world, am I right?), and I was feeling much more confident, so I was able to increase my rate. As an aside, having a client that shares how invaluable you are, does wonders too – getting one client that you prove your worth too can lead to lots of potential clients!